How to get your business ready to sell online

More and more businesses want to sell online, but many rush to launch a shop without being ready. The result: orders they can't fulfil, unhappy customers and chaos behind the scenes. Here's what needs to be in place before you hit launch.

Stock and delivery

Before anything else, ask yourself: what are you selling, how many products do you have and how will they reach the customer? A beautiful shop without a clear delivery process only creates broken promises. Choose your couriers, costs and delivery times before the first order.

Payments

Today's customers expect to pay easily: by card, online, in a few clicks. A complicated checkout or no card payments means abandoned baskets. Integrate a reliable payment processor from the start.

Invoicing

Every order means an invoice. If you do each one by hand, you'll soon be swamped. Connect automatic invoicing to your shop so documents are issued on their own, and correctly.

Content

• Good photos. The customer can't touch the product, so the images do the selling for you.
• Clear descriptions. Answer the questions a buyer would ask.
• Transparent prices and terms. Surprises at checkout lose sales.

Room to grow

A poorly built shop works fine with ten orders a day, but grinds to a halt at a hundred. Plan for growth from the start, so success doesn't turn into a technical problem.

How we can help

We build online shops with integrated payments, couriers and invoicing, designed to grow with you. If you want to sell online and don't know where to start, get in touch and we'll set everything up, step by step.