Frequently asked questions
Everything you would like to know about AI Soft
98 clear answers about what we do, how we work and what you can expect.
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About AI Soft
What is AI Soft?
AI Soft is a Romanian software company that builds custom applications: websites, online shops, ERPs, CRMs, booking platforms and automations. Everything we deliver is written from scratch around the client's real needs, not based on templates.
Who is behind AI Soft?
AI Soft is the technology division of LAVALI ONLINE SHOP SRL, a company legally registered in Romania.
Where are you based?
We are based in the Bucharest–Ilfov area (Popești-Leordeni), but we work fully online with clients from all over Romania and abroad.
Are you a legally registered company?
Yes. We operate through LAVALI ONLINE SHOP SRL, with a tax identification number and a Trade Register number, and we issue a tax invoice for every service.
How long have you been in business?
We have been active since 2023 and are steadily growing the number of projects and in-house platforms we develop.
What sets you apart from other software companies?
We understand technology in depth and use it only where it delivers results. We don't sell fashionable solutions, but systems that work in real business and save you time and money.
Do you work only with companies, or with individuals too?
We mainly work with companies, but we also take on projects from sole entrepreneurs or people launching a business idea.
Do you work with clients outside Romania?
Yes. We collaborate online, and the working language can be Romanian or English.
What does the name AI Soft mean?
It combines the two things we do best: solid software (Soft) and sensibly applied artificial intelligence (AI).
Do you have a project portfolio?
Yes, you will find examples in the Portfolio section, as well as our own in-house platforms. On request, we can also show you case studies relevant to your field.
Can I trust a small company with a large project?
A small team means direct communication, quick decisions and genuine involvement in the project. We work under contract, deliver in verifiable stages and hand over the code to you, so you are never dependent on us forever.
Services — what we build
What services do you offer?
Development of websites and online shops, ERP and CRM systems, custom web applications, booking platforms, process automation and artificial intelligence integration.
Do you build business websites?
Yes — fast websites, optimised for Google and for mobile, designed to turn visitors into customers, not just to look good.
Do you build online shops?
Yes. We build complete online shops with their own management of products, orders and customers, plus payment and invoicing integrations.
What is an ERP and why would I need one?
An ERP is the system that keeps your stock, orders, invoices, customers and reports together in one place. You need one when Excel and separate applications can no longer keep up.
What is a CRM?
A CRM organises your relationship with your customers: who they are, what they have bought, what you have discussed and what comes next. It helps you avoid losing sales through lack of organisation.
Do you build custom web applications?
Yes. If your process is specific and no application on the market fits, we will build exactly the tool you need.
Do you create booking platforms?
Yes — for accommodation, services, appointments or events, with a calendar, automatic confirmations and availability management.
Can you integrate with other systems I already use?
Yes. We connect with invoicing software, couriers, payment systems, marketplaces and any service that offers a way to integrate.
Do you build mobile apps?
We build web applications that work flawlessly on mobile phones and can be installed as an app. For dedicated native apps, we discuss each case individually.
Can you modernise an old system I already have?
Yes. We can take over an existing system, clean it up, secure it and extend it, without you having to throw away the work done so far.
Do you build automations for repetitive processes?
Yes. Everything you do manually and repeatedly — filling in documents, moving data, sending notifications — can be automated to free up time for your team.
Do you offer consultancy, not just development?
Yes. Often the best solution is not more software, but the right process. We will tell you honestly what is worth building and what is not.
Artificial intelligence
Can I have real artificial intelligence in my project?
Yes. For client projects we can integrate AI where it makes sense: language models, document recognition or data-driven predictions.
How can AI concretely help my business?
Through automatic message sorting, document reading, quick replies to customers, predictions based on your data and the automation of tasks that currently take you hours.
Do you use ChatGPT or your own technology?
It depends on the project. In client projects we use whatever is most suitable: leading large models when they make sense, or our own logic when control and cost matter.
Will AI replace my employees?
No. The aim is for it to take over the repetitive, tedious part, so that your people can focus on what matters: customers, decisions and growth.
Is my data safe if I use AI?
Yes. We build our solutions so that your data stays under your control, with restricted access and without being exposed publicly or sent where it shouldn't be.
Can AI read invoices and documents automatically?
Yes. In client projects we can automatically extract data from invoices, contracts or identity documents and process it without manual entry.
Do you build chatbots for websites?
Yes. Not rigid chatbots that frustrate customers, but assistants that understand the question and can resolve it or route it correctly — either on custom rules or on real AI, depending on the need.
How do I know if my business is ready for AI?
If you have repetitive processes, lots of data or time lost on manual tasks, you are ready. Book a conversation and we will tell you honestly where AI is worthwhile and where it is not.
AI Soft Points
What are AI Soft Points?
AI Soft Points are an internal loyalty tool, accumulated from the hours worked on your projects. You can use them for discounts on AI Soft services. They are not a currency or a financial instrument and cannot be converted into money.
Where can I see how many points I have?
In your client account, alongside your projects. The AI Soft Points page explains how the value of a point is calculated.
Pricing, payment and invoicing
How much does a project cost?
It depends on what you need. A business website and a complex ERP are in different leagues. After a short conversation we will give you a realistic estimate, not a figure plucked out of thin air.
Why don't you display fixed prices for everything?
Because we work to order. A fixed displayed price would mean either charging you too much for something simple or cutting corners on something complex. We prefer fairness.
Do you offer a free estimate?
Yes. The initial conversation and the project estimate are free and without obligation.
How do I pay?
You can pay by card directly from your client account, through the authorised processor NETOPIA Payments, or by bank transfer based on an invoice. For products in our shop, the order is placed online and you receive the corresponding invoice.
Do you accept card payments?
Yes. Card payment is available directly from your client account, through the authorised processor NETOPIA Payments. Alternatively, you can pay by bank transfer based on the pro forma invoice.
Do you issue a tax invoice?
Yes, we issue a tax invoice for every service and product in accordance with Romanian legislation.
Can I pay in instalments / in stages?
Yes. For larger projects we split payment into stages tied to concrete deliverables, so you always get value for the money you pay.
Do you require an advance payment?
Yes, we usually start with an advance payment that confirms the order and covers the first stage of work. The rest is spread out over the course of the project.
What happens if we exceed the agreed budget?
There are no surprises. We work to an agreed budget, and if new requirements arise along the way, we estimate them separately and you decide whether to include them.
Do prices include VAT?
Prices are communicated clearly, stating whether or not they include VAT. Everything is itemised transparently on the invoice.
Do you offer discounts for large projects or long-term collaborations?
Yes. For large projects or long-term partnerships we offer better terms, because we want lasting relationships, not a one-off sale.
Working process and delivery
How does the collaboration work from start to finish?
A conversation to understand your needs, a proposal and estimate, development in stages with checks along the way, launch and then support. At every step you know exactly where we are.
How long does a project take?
From a few days for simple things to a few months for complex systems. We give you a realistic deadline before we start, and we stick to it.
Do I need technical knowledge to work with you?
No. We speak your language, without jargon. You tell us what you want to achieve, and we take care of how.
How do we communicate during the project?
Through whichever channel suits you best: phone, email, WhatsApp or online meetings. You receive regular updates — we don't disappear once we have started.
Can I see progress in real time?
Yes. We show you working versions as we progress, so you can give feedback early on, not only at the end.
What happens if I want changes along the way?
They are normal and welcome. Small ones fit into the workflow, while larger ones are estimated separately so you can make an informed decision.
Do you hand over the source code too?
For custom-built software, the rights to the source code and the documentation handed over are set out in the contract. For a subscription website, the code remains the property of LAVALI ONLINE SHOP SRL until you take over the website.
Do you help with the launch / going live?
Yes. We take care of going live and of setting up the domain and hosting, so the launch is hassle-free.
Do you also do design, or just programming?
We do design too. We make sure the product looks good, is easy to use and reflects your brand identity.
Can I start with a small version and grow later?
Absolutely. We often recommend starting with a functional core and adding to it gradually as your business demands more.
What do you need from me to get started?
A description of what you want to achieve, examples or references if you have any, and the availability to answer a few questions. We build the rest together.
Technologies and security
What technologies do you use?
We build on mature, fast web technologies, with PHP and databases at the core, plus modern interface tools and artificial intelligence where needed.
Why PHP and not another language?
Because it is mature, extremely fast, inexpensive to host and runs reliably anywhere. Well written, it supports everything from simple websites to complex systems.
Are your websites fast?
Yes. We optimise for speed from the ground up, because a slow website loses customers and is penalised by Google.
Are they optimised for Google (SEO)?
Yes. Every page automatically gets correct titles, descriptions and structured data, plus a clean structure that Google understands easily.
Will the website look good on mobile?
Yes. Everything is built mobile-first, so it looks and works well on phones, tablets and computers.
How secure are your applications?
Very secure. We protect against common attacks, passwords are encrypted, access is controlled and forms have anti-abuse protection.
Do you use ready-made templates?
No. We use models we built ourselves, not purchased themes: clean code, no unnecessary bloat and none of the vulnerabilities that come bundled with themes.
Where is the website / application hosted?
On high-performance servers in the European Union. We can help you choose the right hosting or set it up for you.
Do you back up data?
Yes. We set up regular backups so that your data can be recovered in the event of an incident.
What happens to the data if the server goes down?
The data is saved through backups, and the application can be brought back online quickly. For critical projects we set up additional redundancy solutions.
Do you follow security standards?
Yes. We apply security best practices in development, use encrypted connections and carry out regular updates against vulnerabilities.
Support, maintenance and warranty
Do you offer support after delivery?
Yes. We don't leave you on your own after launch. We have support and maintenance packages to keep everything running smoothly.
What does maintenance include?
Security updates, monitoring, minor adjustments, troubleshooting and assistance whenever you have questions or new needs.
How much does maintenance cost?
It depends on the complexity of the system and how much support you want. We set it transparently, based on your actual needs.
Is there a warranty on what you deliver?
Yes. We fix any errors attributable to our work at no extra cost during the agreed warranty period.
What should I do if a bug appears after launch?
Let us know and we will fix it. During the warranty period, development-related issues are fixed free of charge.
Can I call you if I have an urgent problem?
Yes. For clients with active support we have dedicated channels for urgent situations.
Do you carry out security updates?
Yes. For systems under maintenance we continuously apply the necessary updates so that you stay protected.
What happens if I want to change maintenance provider?
You are free to do so at any time. For custom-built software, the rights to the source code and the documentation handed over are set out in the contract.
Will you train me to use the system?
Yes. At handover we run a training session so that you and your team can use everything with confidence.
Do you provide documentation?
Yes. We deliver the documentation needed to use and administer your system.
How quickly do you respond to requests?
We respond to general requests within 24 hours at most. Clients with active support benefit from priority response times.
Online shops and eCommerce
Can I sell both physical and digital products?
Yes. The shop can handle both deliverable physical products and digital products or services.
Does it integrate with courier companies?
Yes. We can integrate courier companies for automatic generation of shipping labels (AWBs) and delivery tracking.
Can I accept online payments?
Yes. We integrate authorised payment processors so that customers can pay by card directly in the shop.
Does it connect to invoicing software?
Yes. We can connect the shop to invoicing solutions for automatic issuing of documents.
Can I manage products and orders myself?
Yes. You get a simple admin panel from which you manage products, prices, stock and orders, without having to call us for every change.
Is the shop optimised for sales (conversion)?
Yes. We build it with a focus on the customer journey: clear pages, a simple basket and fast checkout.
Can I run discounts, coupons and campaigns?
Yes. You can run discounts, coupon codes and promotional campaigns directly from the admin panel.
Does it integrate with eMAG or other marketplaces?
Yes, on request we can build integrations with marketplaces, depending on what they make available.
Can I see sales reports?
Yes. You have access to reports on sales, popular products and customer behaviour, so you can make data-driven decisions.
Does the shop comply with e-commerce legislation?
Yes. We include the necessary legal elements: terms, policies, the right of return and proper consumer information.
Legal, GDPR and ownership
Who owns the rights to what you build?
For custom-built software, the rights to the source code and the documentation handed over are set out in the contract. A subscription website becomes yours when you take it over by paying 4,500 RON.
Are you GDPR compliant?
Yes. We build with data protection in mind: explicit consent, controlled access and collection of only the data that is necessary.
Do you sign a contract?
Yes. Every collaboration starts with a clear contract that protects both parties.
Do you sign a non-disclosure agreement (NDA)?
Yes. If your project is sensitive, we sign a non-disclosure agreement before discussing the details.
What happens to my customers' data?
It remains yours. We store it securely in your system and do not use it for any other purpose.
Does the website need legal policies?
Yes. Any website that collects data needs privacy and cookie policies and terms. We include them and help you get them right.
Can you help me with the legal texts (terms, privacy)?
Yes. We provide the structure of the legal pages and integrate them into the website, after which you validate them for the specifics of your business.
Does my data stay in the EU?
Yes. We recommend and use hosting in the European Union, in line with GDPR requirements.
Can I request the deletion of my data?
Yes. You have the right of access, rectification and erasure, and the systems we build support these operations.
What happens to the project if your company ceases to exist?
For custom-built software, the rights to the source code and the documentation handed over are set out in the contract.
Can we work together long term as a technical partner?
Yes, and we would welcome it. For many clients we are the external technical team that grows alongside their business.
Didn't find the answer?
Write to us directly. We will reply personally, as one person to another, within 24 hours at most.