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Website maintenance: why a site is never “finished”
A common misconception is that once a website is launched, it is finished for good. In reality, a website is like a car: it runs, but it needs servicing so it doesn't break down…
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AI Knowledge Lab
Analysis of AI in business, technical tutorials and our view on where technology is heading, written by the people who build the systems.
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GDPR for small businesses: what you need to be compliant
GDPR scares a lot of business owners, but at its core it means something simple: treating your customers' data with respect and care. You do not need to be a lawyer to be…
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Signs that your website needs a rebuild
Sometimes a website no longer needs patching up; it needs rebuilding. It's hard to recognise the moment, especially when you've already invested in it. But keeping an outdated…
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How to get on the first page of Google: an SEO guide for businesses
How to get on the first page of Google is the question every business owner with a website asks. There are no magic tricks or shortcuts to organic results, just a number of things…
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Google Business Profile: how customers in your area find you
When someone searches Google for a service near them, such as repairs, a restaurant or a clinic, the top results are local businesses with a completed Business Profile. If your…
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Digitalising your business: the real steps, without the jargon
Digitalising a business sounds complicated and expensive, but in reality it means something simple: using technology to work more easily, more quickly and with fewer mistakes. You…
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Copy that sells: how to write for your business website
A beautiful website that doesn't sell is an empty shop window. What makes the difference is the copy: the words that tell visitors why they should choose you. Here's how to write…
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Artificial intelligence for small businesses: where to start
Artificial intelligence is no longer just for large corporations. A small business can use AI today, in practical and affordable ways, to save time and work smarter. The question…
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Your own shop or a marketplace: where to sell online
When you want to sell online, you have two routes: a marketplace such as eMAG or your own shop. Many people wonder which is better. There is no single answer, but the differences…
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How to protect yourself from online fraud: a guide for everyone
Online fraud has become increasingly sophisticated. It's no longer just badly written emails, but messages that look genuine, cloned websites and phone calls that imitate your…
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